PREPARED FORAl Hilal Healthcare
PARTNERSHIP PROPOSAL 01 / SEPTEMBER 2026
A proposal prepared by
Tick Bahrain
Tick Bahrain Advertising Company W.L.L.
A neighbourhood engagement concept

A small scan.
A lasting
connection.

Scan & Reveal for Al Hilal. Turn everyday shop visits into a digital health offer, a measurable branch visit and a connection that can continue with consent.

Prepared by Tick BahrainTechnology by Grow Bahrain
THE CAMPAIGN EXPERIENCE
⌖
DISCOVERED NEARBYAt the local shop
✓
CONNECTED AT RECEPTIONA visit you can measure
01 Scan02 Reveal03 Visit
THE IDEAA QR stand in everyday places.
THE CONNECTIONAn offer worth acting on.
THE OUTCOMEA visit you can trace back.
01THE OPPORTUNITY

A paper coupon ends.
A digital relationship continues.

A printed offer can encourage a visit. The proposed digital journey adds source tracking, voucher verification and an optional way to stay in touch.

A The printed coupon

  1. 1Print thousands of coupons
  2. 2Staff hand them out, shop by shop
  3. 3Some patients visit
  4. 4Limited visibility after distribution

B The connected journey

  1. 1One QR stand stays in each shop
  2. 2Customers scan and reveal an Al Hilal offer
  3. 3They visit and show the code at reception
  4. ✓Those who opt in join Al Hilal's own WhatsApp audience
02THE CUSTOMER EXPERIENCE

From a shop counter
to your reception desk.

Five simple moments. One connected experience. Follow the demo or choose a step to explore.

INTERACTIVE WALKTHROUGH 01 / 05
Illustrative experience. Offer, validity and branch eligibility will be confirmed by Al Hilal before launch.
03THE VALUE FOR AL HILAL

Every scan has a source.
Every opt-in has a future.

An audience in Al Hilal’s own account.

People who choose to receive future offers form a consented contact list for Al Hilal. The next approved campaign can reach that audience without another coupon print run.

GROWING THROUGH OPTIONAL OPT-IN

See exactly what works

Monthly reports show scans, opt-ins and visits for every shop and every area, so you keep the best locations and move the rest.

One stand. Many campaigns.

A reusable QR stand replaces repeated coupon hand-outs. Approved digital offers can change while the stand stays in place.

Offers with everyday relevance

Al Hilal can select suitable self-pay health check, dental or eye test packages to give local customers a clear reason to visit.

Change the offer in minutes

Seasonal campaigns, new packages, a new branch opening: the same stands show the new offer the moment it is approved.

04THE LAUNCH FRAMEWORK

A considered launch.
Clear responsibilities.

The proposed operating framework brings offer approval, consent and data handling into the launch process.

NHRA

Advertising approval first

Tick prepares the stand, page, offer and message materials for Al Hilal to submit for the required approvals before launch.

MOIC

Promotion licence

Al Hilal confirms the applicable promotion requirements. Tick prepares the supporting application, bilingual terms and shop agreements where needed.

Personal Data Protection Law

Al Hilal owns the data

The proposed arrangement keeps the contact list under Al Hilal’s control, with Tick providing the service under an agreed data processing arrangement.

Consent

Clear, optional opt-in

Receiving offers is a separate, unticked choice. Every message allows the person to stop at any time.

Privacy

No medical information

The marketing list holds only name, mobile number, offer and redemption status. Nothing clinical.

Fair incentives

Clean shop arrangement

Host shops receive a flat display fee for the stand, never a payment linked to patient visits. Offers apply to self-pay packages only.

LAUNCH GATEFinal offers, terms, permissions and data arrangements to be confirmed with Al Hilal before activation.
05THE DELIVERY TEAM

Your healthcare expertise.
Our campaign execution.

Al Hilal

  • Choose and approve the offer menu
  • Submit the NHRA and MOIC applications we prepare
  • Brief reception staff to accept voucher codes

Offer decisions, approvals and reception readiness.

Tick Bahrain

  • Stand design, printing and installation
  • Finding host shops, agreements and ongoing checks
  • The offer page, voucher codes and reception verification
  • Consent records and the WhatsApp opt-in list, held for Al Hilal
  • Complete NHRA and MOIC application files
  • Monthly reports by shop and by area

One delivery team. One point of contact.

Grow Bahrain

Technology by Grow Bahrain, Tick's business systems brand. It builds and runs the offer platform, voucher verification and reporting.

06THE PROPOSED PILOT

Start focused.
Learn. Refine. Scale.

A proposed 60-day pilot around one Al Hilal branch, with 25 neighbourhood stands and a small approved offer menu.

60
days live, then a joint review
25
stands in one area, chosen together
2–3
offers from Al Hilal's approved menu
1Agree offers and areaOne short meeting with Al Hilal marketing
2ApprovalsNHRA and MOIC files prepared by Tick, submitted by Al Hilal
3InstallTarget: shops signed and stands placed within a week of final approval
4Go live and review60 days live, monthly reports, decision to scale
THE DAY-60 REVIEW

Decide with evidence.

Scans by locationOptional opt-insVerified redemptionsBest-performing shops

Pilot scope, commercial terms and pricing to be agreed after the initial brief.

Built on a platform already in use. The Tick and Grow Bahrain engagement platform powered the AOU admission Tap & Win campaign, which was completed successfully.

Grow Bahrain
07LET’S BUILD THE FIRST CONNECTION

Let’s pick the first
25 shops.
Together.

A 20-minute conversation to align on the offer menu, the branch and the pilot area. Then we prepare the next steps.

STRATEGY. CREATIVE. EXECUTION.
YOUR POINT OF CONTACTAjeesh Kunnummal AbuManaging Director · Tick Bahrain Advertising Company W.L.L.
Grow Bahrain

Technology by Grow Bahrain
Tick’s business systems brand · growbahrain.com ↗

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